In 2018, PayworksCo-Founder Barb Gamey was named the United Way Winnipeg Campaign Chair. Barb has been involved with the United Way for more than 30 years and as the Campaign Chair she leads the organization's current city-wide fundraising campaign.
At the United Way Winnipeg Plane Pull and Campaign Kickoff in September, Barb and United Way Winnipeg announced a lofty $21 million goal for the city-wide fundraising campaign. Barb also announced The Leadership Challenge - an unprecedented matching incentive for United Way Winnipeg donors who decide to support Winnipeg's community fund at the Leadership level ($1,200+ per year). The Leadership Challenge is made possible by Payworks which matches the donation of all new Leadership-level donors up to $1,200, turning their donation into $2,400. Also as part of The Leadership Challenge, existing Leadership-level donors who increase their annual donation will see that increase matched up to $300.
Find out what motivates Barb by watching this video, courtesy of United Way Winnipeg: